Polar Verity Sense Branding

I worked in a creative team to produce a brand concept and video for Polar’s Verity Sense heart rate monitor. The work included concept creation and pitching, producing taglines and writing text elements in the video. The video was shot for the launch campaign #ComeBackStronger and featured Hatsolo, an athlete on the 2024 Olympic breakdancing team.

Siaan SpapensCopywriter, Creative